When choosing my colour scheme i went straight for the underground grime scene colour of yellow and black, these two hazardous colours have been used for a long time to represent the grime scene as it as thought to be equally as dangerous and threatening.
When choosing the third colour to write items such as puffs, teasers, pull quotes ect in, i intially went for a red colour. However it was apparent that this colour combination did not appear to be a good contrast, as well as looking too masculine, which may have driven away my female readers who make up a substantial amount of my target market.
In order to find a better suited colour i used the colour wheel, which highlighted that purple/violet would be a perfect colour to contrast the yellow, purple is the perfect third colour to capture female consumer as it quite a 'girlie' colour yet not too feminine that it drives away the male audience.
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| Colour Wheel |
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| 1st colour combination black, yellow, red |
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| Final Colour Combination black, yellow, purple |
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